Starting a business in Nigeria is exciting—but it’s also filled with challenges. The energy, creativity, and ambition are high, but so are the risks. At I4 Tech Integrated, we’ve worked with numerous startups and observed what separates those that thrive from those that fail. Here are 10 common mistakes Nigerian startups make—and how to avoid […]
In Nigeria’s fast-evolving tech ecosystem, having a great product or service is no longer enough. The digital space is crowded, and for startups to survive and thrive, a strong digital marketing strategy is not optional — it’s essential. With millions of Nigerians online daily, digital marketing has become the most powerful and cost-effective tool to […]